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Coffee cup on a calendar, indicating planning ahead for smokefree success

Beyond Swaptober: How to Stay Smoke-Free

Swaptober may be ending, but the journey to smoke-free is just beginning. Discover how to stay motivated, build lasting habits, and use tools, routines, and support to keep going strong
2025-10-29 3 min read
Uk flag symbolising the UK and its smokefree journey

What Sweden’s Smoke-Free Milestone Means for the UK

Sweden is set to make history as Europe’s first smoke-free nation. For the UK and other countries looking to eliminate smoking, what lessons are there to learn from this Nordic country’s pragmatic approach to harm reduction and nicotine alternatives?
2025-10-23 4 min read
An image of Stockholm, symbolising Sweden and its smoke-free success story

Sweden Makes History as the World’s First Smoke-Free Nation

Sweden makes history this October as the first country to achieve ‘smoke-free’ status. Haypp speaks to the Swedish economist who calculated this achievement, who explains how nicotine alternatives like snus and nicotine pouches made this public health milestone possible.
2025-10-23 4 min read
a science book with reading glasses on top, symbolising the science behind testing nicotine alternatives

Swaptober: The Science of the Swap

Swaptober is about making informed decisions, not perfect ones. Discover how different nicotine products compare in risk, what UK health authorities say, and how science can help you choose a better alternative to smoking.
2025-10-20 4 min read
person putting out cigarette, highlighting dr. lindsay reese's success in giving up cigarettes

Swaptober: “A Farewell to Cigarettes”

Dr. Lindsay Reese is Haypp’s Senior Consumer Behaviour Content Manager, with a decade of experience in tobacco harm reduction communications. Here, Lindsay recounts her own journey in quitting cigarettes, and explains how nicotine alternatives were a key part of her success.
2025-10-10 5 min read
image of a shopping trolley next to a computer keyboard, indicating importance of online access to nicotine products

Why Restricting Nicotine Alternatives Could Do More Harm Than Good

Dr. Marina Murphy is one of the authors of the paper “Why We Need Greater, Not Less, Access to Reduced-Risk Nicotine Products”, published in the Cureus Journal of Medical Science. Haypp met with Marina to get a better understanding of her message to smokers and policymakers.
2025-10-09 2 min read
nicotine pouch on eu flag, indicating EU's plan to ban nicotine pouches

Leak Reveals EU’s Plan To Ban Nicotine Pouches

Leaked proposals from the European Commission reveal ambitions to ban nicotine pouches and flavoured tobacco and nicotine products, despite these being proven harm reduction tools. Haypp is calling for evidence-based policy in the face of this public health risk.
2025-10-07 3 min read
What is Nordic Spirit? image of 3 nordic spirit cans

What Is Nordic Spirit?

Nordic Spirit is a tobacco-free nicotine pouch brand inspired by the Swedish tradition of snus. Designed for discreet, smoke-free use, Nordic Spirit has been a leading brand in the UK since it was launched in 2019.
2025-10-03 3 min read
What are XQS nicotine pouches

What Is XQS?

XQS is a Swedish brand offering tobacco-free nicotine pouches. Known for its unique flavour selection, XQS provides a discreet and smoke-free nicotine alternative. This article covers flavours, ingredients, packaging, and how to use XQS.
2025-10-03 2 min read
An image of teenagers walking, alluding to youth access to nicotine pouches in the UK

Youth Access to Nicotine Pouches: Online Vs. Offline

Despite growing popularity, nicotine pouches remain unregulated in the UK—meaning there’s no legal minimum age to buy them. With minors able to access nicotine products, find out what responsible retailers like Haypp are doing to protect youth while supporting adult choice.
2025-10-02 4 min read
Swaptober image, with cigarette on the left and vapes and nicotine pouches on the right, encouraging the swap

Swaptober: A New Path to Quit Smoking

You’ve heard of Stoptober, maybe you’ve even tried it. But if it didn’t stick, you’re not alone. What if this October, you took a different path? During the month of October, we will share information, tips, and motivation to help you leave cigarettes behind for good.
2025-10-01 2 min read
Image of nicotine's chemical structure

Nicotine’s Reputation Problem and Why It Matters

Smoking still kills around 75,000 people a year in the UK, but nicotine itself isn’t the cause. As more people switch to smoke-free options like pouches and vapes, it’s time to separate myths from facts so smokers can make informed, healthier choices.
2025-09-29 3 min read
Our Experts - Interview with Marcus Mattsson

Interview with Marcus Mattsson, Head of Commercial Partnerships at Haypp

Marcus is Head of Commercial Partnerships at Haypp Group. In this interview, you will learn more about his role, how he builds strong partnerships and why he sometimes leaves his colleagues without pens.... 
2025-09-25 2 min read
Eiffel Tower with 'banned' logo, symbolising France's new ban on oral nicotine products

Planning a Trip to France? Beware the New Pouch Ban

France has introduced a sweeping ban on nicotine pouches, criminalising both sale and possession. The move has sparked backlash from other EU states and consumers, with Haypp urging a boycott of champagne in protest against the controversial law.
2025-09-22 4 min read
Interview with Mark O'Mahoney, PR Manager for Haypp UK

Interview with Mark O'Mahoney, PR Manager for Haypp UK

Mark is the PR Manager for Haypp UK. In this interview, you’ll get to know him better, learn about him background, and hear about his work.
2025-09-18 3 min read
Caffeine Vs Nicotine effects

Caffeine vs Nicotine: Your Complete Guide

Nicotine vs caffeine—these two natural stimulants affect alertness and focus, but they differ in how quickly they take effect, their duration, and addictiveness. This guide explains how each impacts your body and mind, as well as the differences in nicotine and caffeine withdrawal symptoms.
2025-09-17 5 min read
Interview with Marian Ferrer, Expert in the Vape Category - Haypp UK

Interview with Marian Ferrer, Business Unit Manager for Vape Products at Haypp Group

Marian Ferrer is a vape expert at Haypp Group. In this interview, you will get to know her better, learn about her background and her work with vape at Haypp.
2025-09-15 2 min read
Interview with Dr Marina Murphy, Head of Scientific Affairs at Haypp Group

Interview with Dr Marina Murphy, Head of Scientific Affairs at Haypp Group

At Haypp, we’re proud to work with leading experts who ensure that our approach to nicotine products is grounded in science, safety, and responsibility. Today, we speak with Dr Marina Murphy, our Head of Scientific Affairs, about her journey into the field, the importance of regulations, and the future of nicotine.
2025-09-09 3 min read
Interview with May Pan, Business Unit Manager for Haypp UK

Interview with May Pan, Business Unit Manager for Haypp UK

May is the Business Unit Manager for the UK at Haypp. In this interview, you’ll get to know her better, learn about her background, and hear about her work.
2025-09-04 4 min read
Velo: New Name, New Look

Velo: New Name, New Look, Same Great Taste

Velo is getting a facelift! Soon, you'll notice your favourite Velo pouches coming in new, sleek packaging and under updated names. This transformation isn't just skin deep – while the look and names are changing, the great taste you love remains exactly the same. Dive in and discover the revamped Velo – it’s the same excellence in a fresh new package.
2025-09-04 4 min read
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