Ivy Jolin
About Ivy
Ivy is a content manager at Haypp Group who specialises in clear, accurate communication about nicotine products. She works at the intersection of consumer education and a tightly regulated industry, where precision and responsibility matter.
With a background in English Literature and marketing communications, she focuses on turning complex information — from product science to regulatory guidance — into plain, reliable content that helps adults make informed choices.
Before joining Haypp, Ivy worked in the fintech sector, where she translated technical financial topics into language people could trust. She brings the same discipline to nicotine content: fact-checked, transparent, and grounded in credible sources.
Expertise
- Nicotine Product Education & Consumer Guidance
- Responsible Communications in Regulated Markets
- Content Strategy
- Consumer Behaviour & Market Insights
Favourite Products on Haypp: LOOP Hot Chili Melon, VELO Crispy Peppermint