FUMi Nicotine Pouches

FUMi delivers a distinct look and feel to slim-format nicotine pouches — colour-coded cans, a wide range of flavours including salty, spiced, and fruit-forward options, and strengths from 4mg to 15mg per pouch.

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    FUMi Bestsellers

    Salty Raspberry and Freezy Mint are among the most widely stocked flavours in this range. However, the current top FUMi pouches with Haypp customers are:

    FUMi New Arrivals

    Explore the latest additions to the FUMi range — new flavours, formats, and strengths.

    about fumi nicotine pouches

    About FUMi Nicotine Pouches

    FUMi is a tobacco-free nicotine pouch brand known for its wide flavour range — spanning fruit, mint, salty, and spiced profiles that set it apart from more conventional brands in the category. All FUMi pouches come in a slim, all-white format designed for discreet under-lip use. A Mini format was introduced in May 2026 for users who prefer an even more compact fit. 

    FUMi's packaging uses colour-coded cans that match each flavour, making it easy to distinguish between variants in the range. Explore Haypp's FUMi nicotine pouches review for a detailed breakdown of flavour, pouch comfort, and nicotine delivery across the range.

    Who Owns FUMi?

    FUMi is produced by Helix AB, a Swedish manufacturer. The brand is part of Altria's international nicotine pouch portfolio — Altria being the US tobacco company behind brands including On! nicotine pouches. FUMi was launched in the UK as Altria's slim-format, flavour-led entry into the European nicotine pouch market.

    Find your choice of FUMi

    Explore a wide range of flavour options across various strengths, all in a slim pouch format.

    Strengths

     

    FUMi nicotine pouches are available in four nicotine strengths: 

    • 4mg per pouch — Normal strength (3.1–6mg in Haypp's strength classification). Available in selected flavours including Salty Raspberry, Tangy Strawberry, Zingy Ginger, Blackcurrant, Watermelon Mint, Freezy Mint, and Salty Violet.
    • 8mg per pouch — Strong (6.1–9mg). The most widely available strength across the FUMi range, covering nearly all flavours.
    • 11mg per pouch — Extra Strong (9.1–13mg). Currently available in Freezy Mint and Spearmint.
    • 15mg per pouch — Ultra Strong (13.1–20mg). Available in the new Fiery range — Fiery Lime, Fiery Mint, and Fiery Peach. 

    Not all flavours are available at every strength — see the full product table below for a complete breakdown. If you want to compare FUMi against other brands at the same strength levels, the full range of nicotine pouch strengths on Haypp covers all available options. 

    Flavours

    FUMi currently offers 15 flavour variants across its range — one of the broader flavour selections in the UK nicotine pouch market, with a particular focus on unusual and salty-fruit flavour combinations inspired by Nordic flavour traditions, and a new Fiery range at Ultra Strong (15mg) combining fruit and citrus profiles with a chili flavour element. For a broader view of all nicotine pouch flavour categories available on Haypp, our flavours page covers every profile across brands. 

    Pouch Size

    All FUMi pouches are available in a Slim all-white format. A Mini format was introduced in May 2026 for users who prefer a more compact, lower-profile fit under the lip. Each can contains 20 pouches.

    All FUMi Products

    Product 

    Flavour 

    Nicotine (mg/pouch) 

    Haypp Strength Category 

    Format 

    FUMi Salty Raspberry 

    Raspberry, liquorice 

    4mg / 8mg 

    Normal / Strong 

    Slim 

    FUMi Salty Violet 

    Violet, liquorice 

    4mg / 8mg 

    Normal / Strong 

    Slim 

    FUMi Fiery Mango 

    Mango, chili 

    8mg 

    Strong 

    Slim 

    FUMi Freezy Mint 

    Mint 

    4mg / 11mg 

    Normal / Extra Strong 

    Slim 

    FUMi Minty Blueberry 

    Blueberry, mint 

    8mg 

    Strong 

    Slim 

    FUMi Prickly Pear 

    Cactus, tropical fruit, citrus, pear 

    8mg 

    Strong 

    Slim 

    FUMi Tangy Apple 

    Apple 

    8mg 

    Strong 

    Slim 

    FUMi Tangy Strawberry 

    Strawberry 

    4mg / 8mg 

    Normal / Strong 

    Slim 

    FUMi Zingy Ginger 

    Ginger, spices 

    4mg / 8mg 

    Normal / Strong 

    Slim 

    FUMi Blackcurrant 

    Blackcurrant 

    4mg / 8mg 

    Normal / Strong 

    Slim 

    FUMi Watermelon Mint 

    Watermelon, spearmint 

    4mg / 8mg 

    Normal / Strong 

    Slim 

    FUMi Spearmint 

    Spearmint 

    8mg / 11mg 

    Strong / Extra Strong 

    Slim 

    FUMi Fiery Lime 

    Lime, chili 

    15mg 

    Ultra Strong 

    Slim 

    FUMi Fiery Mint 

    Mint, chili 

    15mg 

    Ultra Strong 

    Slim 

    FUMi Fiery Peach 

    Peach, chili 

    15mg 

    Ultra Strong 

    Slim 

    How to Use FUMi

    FUMi nicotine pouches are tobacco-free. The standard ingredients across the range include: 

    • Nicotine — derived from tobacco plants but extracted and purified to pharmaceutical-grade standards. The pouch contains nicotine without containing tobacco leaf. 
    • Plant-based fillers — cellulose and other plant fibres form the structural base of each pouch. 
    • Flavourings — food-grade flavourings used to create FUMi's range of fruit, mint, salty, and spiced profiles. 
    • Moisture agents — help maintain the pouch's texture and support consistent flavour and nicotine release during use. 
    • pH regulators — used to support nicotine absorption through the tissue under the lip. 
    • Sweeteners — included in selected flavours to balance the flavour profile. 

    For the full ingredient list of any individual FUMi product, please refer to the packaging. 

    FUMi Ingredients

    FUMi nicotine pouches are used in the same way as other nicotine pouches: 

    1. Take one pouch from the can.
    2. Place it under your upper lip, between the lip and gum.
    3. Leave it in place for up to 30 minutes while nicotine and flavour are released.
    4. Remove and dispose of it responsibly when finished — in a bin, or in the disposal compartment in the can lid. 

    Do not chew or swallow the pouch. For a full step-by-step guide, see our how to use nicotine pouches guide. 

    Buy FUMi Online

    Haypp makes it easy to buy FUMi nicotine pouches and buy snus in the UK with next-day delivery, competitive prices, and flexible payment options. Whether you're picking up a single can to try or buying in bulk across flavours and strengths, Haypp's full FUMi range is available with multipack formats to reduce your cost per can. Get your nicotine pouches with next day delivery from the UK´s number one nicotine pouch store.

    Payment and Shipping

    Payment options: Klarna, Visa, Mastercard, Apple Pay, or Google Pay 

    Delivery options: 

    • DPD Next Day Delivery 
    • Royal Mail 24 (1–3 working days) 
    • DPD Saturday delivery 
    • InPost Locker collection 
    • HIVED Next Day 
    • HIVED Same Day 

    FUMi FAQs

    What strength is the FUMi pouch?

    FUMi nicotine pouches are available in 4mg (Normal), 8mg (Strong), 11mg (Extra Strong), and 15mg (Ultra Strong) per pouch — not all flavours are available at every strength. See the product table above for a full breakdown. 

    Does FUMi snus have tobacco?

    No — FUMi nicotine pouches are tobacco-free. Despite sometimes being called FUMi snus, the products contain no tobacco leaf and are made with plant-based fibres, pharmaceutical-grade nicotine, and flavourings. 

    Can I flush FUMi pouches down the toilet?

    No, do not flush FUMi pouches — bin them. Flushing may cause blockages. 

    What is the shelf life of FUMi?

    FUMi pouches have a shelf life of usually 6–12 months if unopened and stored properly. Check the date printed on the can. 

    Can I travel with FUMi pouches?

    Yes, you can travel with FUMi pouches, but check the local rules of your destination before travelling. 

    Do FUMi pouches stain teeth?

    FUMi pouches are all-white and tobacco-free, so visible teeth staining is unlikely — though individual results may vary.